For home sellers, it can seem like winter time is a less than ideal time to put ones house on the market. Surely it is better to try and sell in spring, when everyone is feeling a bit more energetic and motivated?

This assumption is sometimes unfounded, and has led many sellers to miss out on great selling opportunities that come with the winter season. In fact, it may be easier to sell your home in February than in the spring.

Buyers Are Motivated
Buyers are like everyone else – they want to be warm and cozy when the temperatures are frigid outside. So if a buyer chooses to leave the comforts of home to look at homes listed for sale, he or she is already more motivated than a buyer going out in warmer weather.

You Can Create a Truly Inviting Home
There are few things more inviting than a warm, cozy home when winter weather is here. Buyers are going to be out wandering the neighbourhoods searching for the right home, and fighting cold weather to do so. A fire in the fireplace, warm lighting, the smell of cookies baking in the oven. Do it right and buyers may not want to leave!

There is Often Less Inventory
Because many sellers are convinced that winter is a bad time for selling, there are often less houses available for buyers to look at. This situation can create the best scenario, with your house perfectly positioned for motivated buyers with less competition, all thanks to the weather.

Corporate Moves
Most corporate transfers happen early in the year. People who are transferring for work are highly motivated buyers, and are limited on how much time they can spend looking for a house.

If you are thinking about selling your home, contact Team Broady today to take advantage of this unique seasonal market.